In the wake of recent lawsuits and intense competition, many real estate agents are facing their biggest challenges of their entire careers. It’s no wonder why many feel overwhelmed and even uncertain about the future in the industry. 

The truth is, buyers today are looking for more than just a transaction - they want a trusted partner who can provide them with exceptional value and insights. The fear of competition and the complexities of new compensation laws can be discouraging, but they are actually great opportunities too. 

Here’s the thing: real estate practically sells itself, so we have to do a lot more than compete on experience. We have to create a winning product. 

How can we articulate our unique value proposition in a way that resonates with potential buyers? What are the ways to differentiate ourselves to win clients and secure those vital commissions?

In this episode, we’re joined by the founder and CEO of 72SOLD Greg Hague. He talks about the biggest challenges agents are facing, how the 13% sets themselves apart from the rest and why it's vital to have a stellar value proposition.

Or you can listen to the show on Apple Podcasts or Spotify.

If you’re enjoying the show, subscribe on YouTube and binge the videos.

We want you to thrive, so you’re still in this industry 5 years from now, helping people with the biggest transactions of their lives.

We create every video to help you level up your mindset and skills, so you can join the Top 13% of agents.

Here’s to thriving!

Lance

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