If you’re a real estate leader, you already know: this isn’t just a tougher season, it’s a total reset. The playbook that worked in 2021, or even in 2024, doesn’t apply anymore.
Transactions are down, costs are up, and you’ve had to make brutal calls. Cutting team members, letting go of support staff, going back to solo production just to keep the lights on.
These are some of the challenges many are facing right now. In this market, it’s not just about scaling back, it’s about survival.
The truth is: you’re not alone, and you’re not doing it wrong.
Today’s market doesn’t reward the most charismatic, the flashiest, or the ones with the biggest teams. It rewards those who can meet the moment, leaders who stay in reality, adapt quickly, and keep moving forward even when the path isn’t clear.
How can leaders map the way forward in this challenging market? Do newer agents have the upper hand? How can we deal with slow-moving inventory?
Holly Mabery shares what it takes to lead in today’s market, why old strategies are breaking down, and what high-performing agents and team leads are doing differently.
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We want you to thrive, so you’re still in this industry 5 years from now, helping people with the biggest transactions of their lives.
We create every video to help you level up your mindset and skills, so you can join the Top 13% of agents.
Here’s to thriving!
Lance