What does it take to become a 13% real estate agent?

One who can outlast market shifts, interest rate hikes, inventory dips, and legal changes, without burning out or giving up.

Over the past year, we’ve posed this question to top agents, brokers, coaches, and industry leaders. 

Their answers have revealed a clear truth:

Success in real estate isn’t about surviving one transaction at a time. It’s about building a business that’s resilient, referral-driven, and rooted in long-term value.

This week on The 13%, we’re celebrating one full year of these game-changing conversations by revisiting the top 3 most downloaded episodes.  

These episodes sparked the biggest aha moments and inspired agents to take real action. This special anniversary roundup will reignite your motivation and give you the tools to make the next 12 months your strongest yet.

You’ll hear from: 

  • Amy Stockberger on how to go beyond the transaction and become a forever resource 

  • Sam Powell on why AI isn’t just a shiny object  and how to use it to work smarter, connect better, and lead with confidence 

  • Michael Maher on how hosting events can unlock massive referral potential (even if no one shows up!) 

Or you can listen to the show on Apple Podcasts or Spotify.

If you’re enjoying the show, subscribe on YouTube and binge the videos.

We want you to thrive, so you’re still in this industry 5 years from now, helping people with the biggest transactions of their lives.

We create every video to help you level up your mindset and skills, so you can join the Top 13% of agents.

Here’s to thriving!

Lance

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